“You never get a second chance to make a good first impression,” or so the saying goes.  As a mortgage lender, you know that it’s critical to put your best foot forward with mortgage prospects.  But do you know how to do so?  Below we recount key steps you can take to leave your potential mortgage prospects with a great first impression:

  • Arrive on Time.  Arriving late communicates the message, “This meeting is not very important to me.”  Whenever you’re meeting with someone new—or someone old, for that matter—strive to be punctual.  
  • Be Genuine.  How impressed are you when you meet someone who comes off as phony–not much, right?  By allowing yourself to be open and authentic with new people, you’ll build credibility and establish trust, making others that much more likely to want to work with you.
  • Remain Positive.  Virtually everyone prefers the company of an upbeat person to that of a chronic complainer.  Launching into a litany of complaints when meeting someone new is bound to leave a bad impression.  Instead, convey an upbeat attitude and people will develop an overall good impression of you.
  • Stay Informed.  If you’ve ever had to deal with someone who didn’t know what they were talking about—your cell phone provider customer service representative, for example—you know how frustrating it can be to work with someone who is uninformed.  Stay abreast of industry regulations, new financial products, and the ins and outs of the housing market so you appear knowledgeable and up-to-date to others.
  • Use Body Language.  Did you know that 55% of a first impression is based on body language? To take advantage of this statistic, maintain good eye contact; ideally, you should look into the eyes of someone for 7-10 seconds before looking away.  Also, experts recommend that you mirror the body language of the person you’re speaking to as a way of building rapport i.e. if they’re leaning in, you should as well.  This is a great way of subtly influencing someone’s first impression of you.